Top Of The Feed
Brands say they want diversity in influencer marketing. It shows up in decks, briefs, and campaign recaps—but too often, it stops at surface-level representation.
After working my way up from junior talent at an agency to Head of Influencer Marketing at Pepsico, I wanted to use my knowledge and credibility to launch something with real impact: a space that amplifies Black creators and all topics that directly (and indirectly) impact opportunity.
Social Feed is much more than a newsletter. It’s the start of my push for the industry.
Food For Thought
Diversity without commitment is performative.
If it’s not part of your hiring, your budgets, your creator partnerships year-round, and the initiatives you support, it’s just a talking point. The brands winning long-term are the ones making inclusion a non-negotiable business practice. Even when there’s pressure to shy away.
How are you making diversity a business imperative, not an add-on?
Spotlight
Worth The Click
This is where the latest opportunities and education for creators will be dropped. Follow & share with anyone who could appreciate the resource.
Find my many interests including work, travel, wellness & more.
Follow me here for regular updates on all the action across my many ventures, and to stay connected via industry talk.
Behind The Feed
Launching Social Feed feels like opening the door to every unfiltered thought and conversation my years in the industry have sparked. And in the best of ways, I’m realizing that I might not even know exactly what all this has the potential to grow into. However, through every stage I plan to always stay rooted in the mission: to deliver insight and knowledge to marketers, while creating exposure and opportunity for Black influencers.
At its core, this is the perfect intersection of my experience, my aspirations and my purpose.
Before You Log Off
Build in purpose. Stay in purpose.
